Unmarketing


Unmarketing
Author: Scott Stratten
Publisher: John Wiley & Sons
ISBN: 1118288416
Size: 53.68 MB
Format: PDF, ePub, Mobi
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Unmarketing

Unmarketing by Scott Stratten, Unmarketing Books available in PDF, EPUB, Mobi Format. Download Unmarketing books, Stop marketing. Start UnMarketing. No one likes cold calls at dinnertime, junk mail overflowing your mailbox, and advertisements that interrupt your favorite shows. If this is "marketing," then the world would probably prefer whatever is the opposite of that. If you're ready to stop marketing and start engaging, then welcome to UnMarketing. The landscape of business-customer relationships is changing, and UnMarketing gives you innovative ways out of the old "Push and Pray" rut. Instead, draw the right customers to you through listening and engagement, enabling you to build trust and position yourself as their logical choice when they need you. This updated and revised edition includes new information on building relationships through Twitter, Facebook, LinkedIn, and Google+. UnMarketing supplies you with a winning approach to stop ineffective marketing and put relationships first—then reap the long-term, high-quality growth that follows! "[INSERT NAME HERE] has written a game changer for [INSERT INDUSTRY HERE]. Drop everything and read this book!" —Famous author who hasn't read this book "This book has a great amount of words." —Fortune 500 CEO who was at an open-bar event with the author and agreed to give testimonial "This book is the greatest business book in the world, besides mine." —Author who only gives testimonials to people who give him one in return


UnMarketing
Language: en
Pages: 272
Authors: Scott Stratten, Alison Kramer
Categories: Business & Economics
Type: BOOK - Published: 2012-01-26 - Publisher: John Wiley & Sons
Stop marketing. Start UnMarketing. No one likes cold calls at dinnertime, junk mail overflowing your mailbox, and advertisements that interrupt your favorite shows. If this is "marketing," then the world would probably prefer whatever is the opposite of that. If you're ready to stop marketing and start engaging, then welcome
Exam Prep for: UNMarketing
Language: en
Pages:
Authors: Scott Stratten, Alison Kramer
Categories: Business & Economics
Type: - Published: - Publisher:
Books about Exam Prep for: UNMarketing
UnMarketing, 2nd Edition
Language: en
Pages: 304
Authors: Scott Stratten
Categories: Business & Economics
Type: BOOK - Published: 2016 - Publisher:
UnMarket to build trust and make lifelong customers! In 2009, Scott Stratten and Alison Stratten wrote the bestselling UnMarketing: Stop Marketing, Start Engaging and began a journey that would take them around the world sharing their message of engagement with corporations, entrepreneurs, and students.They are now back with this second
Unmarketing with Scott Stratten
Language: en
Pages:
Authors: Scott Stratten
Categories: Business & Economics
Type: BOOK - Published: 2012 - Publisher:
If you really want to get ahead of the competition, you have to think differently, explore the unconventional and enlist some radical tactics to your marketing tool kit. The Conference Board of Canada has just the thing to help you accomplish this.℗¡ Watch Unmarketing, a 60-minute webinar with Scott Stratten.
The Power of Influence
Language: en
Pages: 200
Authors: Sarah Prout
Categories: Business & Economics
Type: BOOK - Published: 2010-11-04 - Publisher: John Wiley & Sons
The internet offers a wondrous world of possibilities for anyone with an entrepreneurial streak, including the chance to gain international recognition and influence without even leaving the house! Social media platforms such as Twitter and Facebook make it possible to leverage the most powerful marketing tool available—you!—no technical wizardry or
Social Marketing Digital Book Set
Language: en
Pages: 928
Authors: Jeff Korhan, Gail F. Goodman, Scott Stratten, Dan Zarrella
Categories: Business & Economics
Type: BOOK - Published: 2014-03-04 - Publisher: John Wiley & Sons
A set of four e-books on engaging social media, marketing strategies and more This is a four-publication set called Social Marketing. The collection includes: UnMarketing, the Science of Marketing, Built-in Social, and Engagement Marketing. UnMarketing takes a fresh look at topics such as immediacy and relevancy, teleseminars, Twitter and networking
Public Transport International
Language: en
Pages:
Authors: Jeff Korhan, Gail F. Goodman, Scott Stratten, Dan Zarrella
Categories: Local transit
Type: BOOK - Published: 1996 - Publisher:
Books about Public Transport International
Un marketing per la cultura
Language: it
Pages: 208
Authors: Fabio Severino
Categories: Business & Economics
Type: BOOK - Published: 2005 - Publisher: FrancoAngeli
Books about Un marketing per la cultura
Mini Marketing 91 Discutibili Tesi Per Un Marketing Diverso
Language: it
Pages: 56
Authors: Gianluca Diegoli
Categories: Business & Economics
Type: BOOK - Published: 2008-12-01 - Publisher: Ledizioni
Solamente ventiduemila caratteri: non un manuale di business ma un generatore di dubbi sul marketing e la comunicazione aziendale ai tempi della conversazione globale dei forum, delle community, dei blog, dei social network e delle forme fluide di dialogo online che con un rassicurante nome definiamo social media. Non ci
Manual SEO. Posicionamiento web en Google para un marketing más eficaz
Language: es
Pages: 271
Authors: Marketvalley, José Panzano, María Pedrós Piñón, Gonzalo Arrabal
Categories: Business & Economics
Type: BOOK - Published: 2012-11-15 - Publisher: Bubok
Este libro SEO, aunque se centra en el posicionamiento en buscadores, trata de contextualizar el SEO. El SEO es una parte del marketing online, y obviar esto, trabajar en un compartimento estanco, no ha sido bueno nunca, pero ahora es claramente un error que se paga rápido y caro. La